The Entrepreneurial Savant

One great definition of an expert goes like this: If you read about a recent development in the daily paper and you are already aware of it you are probably an expert on the subject. Why be an expert? Because specialized knowledge is worth paying for and because deep involvement in any subject expands your mind in many ways. Most of us are experts in something. Hobbyists, cooks, gamers, musicians, romance novel readers, etc., all have the potential to be experts.
What does expertise mean for success? Many, many businesses have started because of specialized knowledge. In fact, if you are considering starting a business the most common advice you’ll get (from the experts!) is to do something you are an expert at. Look at how many gamers become game developers. It happens because they have a basic understanding of what makes interactivity work and how far it can be carried. They’re at the cutting edge (another definition of expertise). Many hobbyists have made small fortunes out of their expertise by starting websites, designing specialized components or writing books about their specialty.
Being an expert isn’t really about money though. It’s about being really fascinated by a subject. And many people are fascinated by experts. They pay to hear them speak or seek out their opinions. This is great for your self-esteem. And good self-esteem is a part of leading a successful life.

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